Alcohol and its ill effects have been a part of human civilization since times immemorial. A prospective study examined 100 cases of alcohol intake (males only). It was found that the most common age group of starting alcohol intake was 21-30 years age group (60%). The urban population was mainly affected (57%). The most commonly used beverage was whisky (41%) followed by beer (20%). The most common reason for starting alcohol intake was found to be curiosity (67%).The majority of the cases were victims of physical degeneration (52%). Almost all cases showed degeneration in the form of delirium tremens, Korsakoff's psychosis or acute hallucinosis. The study also found that 25% of the cases had suffered from road accidents while under the effect of alcohol. Only a minority of the cases (3%) were members of Alcohol Anonymous or other such organization involved in encouraging people to give up alcohol. The results of the present study are likely to increase the awareness of this problem and help the concerned authorities to shape the requisite alcohol control policies.