My research interests have continued to evolve as my intellectual curiosity has fueled my desire to solve present-day marketing problems. My current research interests fall into three categories: 1) services marketing, 2) social media marketing, and 3) the intersection of sales and marketing. I am also developing an interest in artificial intelligence (AI) and big data, as these two areas continue to influence the field of marketing. As seen in my CV, my primary marketing journal targets include the Journal of Business Research, Journal of Services Marketing, Industrial Marketing Management, and Journal of Marketing Theory and Practice. My goal is to focus my research on relevant marketing problems and aim for the best journals in my field.
